14CopyrightCopyright works: literary, musical, dramatic, artistic works, and computer programsProvide a bundle of exclusive rights to owners for preventing unauthorizedreproductionpublic performancesbroadcastingcommunicating to the publicadaptation of the works.
18Economic Viewpoint Public goods Cumulative creation Transaction cost the system must protect the work of authors and provide the proper incentive for their creations.The society as a whole can gain access to the work broadlyCumulative creationbuild on the earlier creations. The system should balance the incentive of early creations against the essential to provide incentives to later creations.Transaction costBecause of high transaction cost of the copyright dependent industries. The system should facilitate transactions among numerous copyright owners and among authors, publishers and recording companies. Because they are working together to bring the copyrighted works to the market, the system should clearly define the rights and the ways to exercise them.
19Copyright in Literary works Literary works: interests of authors and publishersDigitalTechnology
20Thank you for your attention ดร.กริชผกา บุญเฟื่อง นักวิชาการด้านทรัพย์สินทางปัญญาสำนักงานจัดการสิทธิเทคโนโลยี (TLO)ศูนย์บริหารจัดการเทคโนโลยี, สวทช.